Dolphin Show Website Development

Execution

To meet these challenges, we implemented the following approach:

• Website Development:
  Developed the Dolphin World website as per client requirements using WordPress, ensuring a responsive, visually engaging, and conversion-focused design aligned with the brand’s identity.

• Custom Theme & Functional Development:
  Developed a fully customized and scalable WordPress theme tailored for Dolphin World, featuring structured custom post types to manage dolphin programs, tours, and experiences. Integrated Advanced Custom Fields (ACF) for easy management of bookings, pricing, and availability.

• Dynamic Booking System & API Integration:
  Built an interactive booking system enabling users to explore and reserve dolphin encounters seamlessly. Integrated third-party APIs for real-time availability, location mapping, and improved user interaction.

• Ongoing Maintenance:
  Provided monthly website maintenance, including regular plugin and theme updates, performance checks, and security enhancements to ensure consistent uptime and smooth functionality.
• SEO Optimization:
  Executed comprehensive on-page, technical, and local SEO strategies to improve search visibility, website rankings, and organic traffic growth.
• Performance Enhancement:
  Optimized website loading speed through image compression, caching setup, and code refinement, resulting in a faster and more user-friendly experience.
• Content & Blog Strategy:
  Managed keyword-optimized blog content to support ongoing SEO growth and audience engagement.
• Social Media Marketing:
  Created and published engaging social media posts and reels for Facebook and Instagram to strengthen brand presence, connect with the audience, and expand local reach.